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JustNow is a new player in performance-based advertising.

Tactical and strategic media planning
ROI-oriented performance placement
Proprietary adtech solutions:  DMP, DSP, CPA.

We know how to launch advertising campaigns so that your investments deliver profit and bring new customers.

Our team is comprised of experts in all advertising fields
We have our own unique technological solutions
You benefit from our one-stop service
We work through your accounts and deliver transparent individual reports
Our work is powered by ITG, one of the landmark IT holdings

The efficiency of our tools depends directly on the working time of our DSP robot. That is why we offer campaigns starting at four weeks

Our advantages comparing to other programmatic advertising platforms

KPI schedule
Support of various predictors
Unique data
Lead generation
Geographical scope
λ budget
Logistics, Pharma
CIS, Russia
Russia
Sberbank
Russia
CIS, Russia

Our cases

Download pdf

Snow Queen (Snezhnaya Koroleva)

Task

Testing new customer engagement tools

Tools:
Programmatic

Targets:

  • Geography: Russian Federation;
  • Target audience: women, 25-55 years old;
  • Income: middle plus.

Solution:
We have tested broad and specific segments of various systems. We’ve defined the most efficient links between segment and age. We’ve run a/b split testing of various creative sets. The data has been aggregated into a unified and clear report. Poorly performing links have been turned off.

Result:
The tools for further traffic acquisition have been chosen.

Average performance:

  • New users: 83%
  • Bounce rate: 38%
  • Average visit depth: 4+
  • Average time on site: 3 minutes
  • Add to basket CR: 1%
  • Transactions: 0,1%

Subaru

Task

To attract interested audience to the client’s website

Tools
Programmatic

Targets

  • Geography: Russian Federation;
  • Target audience: men, 35–55 years old;
  • Segments: users that show interest in the brand, in competing brands, premium cars, visit automobile buy/sell websites.

Solution:
We’ve tested over 20 different text and image ads. A report template has been created to define the most effective strategies. We’ve defined the best creative-segment-age stacks.

Result:
A 1.5-fold user growth without adding budget has been achieved.

Average performance:

  • ‍Average visit time: 3.36 minutes (KPI > 1 minute)
  • Bounce rate: 15% (KPI < 25%)
  • Pages per visit: 3.7‍

“Heart of Odintsovo” Residential Compound

Task

To lower the cost per lead to 1,500—2,000 rubles.

Challenge:
The cost per lead at the start of the advertising campaign was 3,000 rubles.

Tools:
‍The client used only context advertising.

Result:
The cost per lead in the last month of the advertising campaign totaled 1,050 rubles.

Tools:‍

  • Context advertising
  • Social media
  • Programmatic

Views ≈ 5 million
Coverage ≈ 1 million

Outcome:
The task has been accomplished.

Our clients